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Course Market. research in public relations
Uploaded: 14.10.2023
Content: Курсовая маркетинговые исследования в связях с общественностью - 44%.rar 98,5 kB
50 $ | the discount is | 20% |
25 $ | the discount is | 10% |
Product description
INTRODUCTION 3
CHAPTER 1. GENERAL CHARACTERISTICS OF MARKETING RESEARCH IN PUBLIC RELATIONS 5
1.1. The essence and stages of marketing research 5
1.2. MI Directions and their features in public relations 9
1.3.Methods of conducting and results of marketing researches of the Omsk mass-media 12
CHAPTER 2. CONDUCTING MARKETING RESEARCH BY OMSK MARKETING CENTER "INTERVIEW" 21
2.1. Marketing complex of firm 21
2.2. Identification of the problem, formulation of goals and objectives of MI 23
2.3. Calculation of the sample and the study plan 25
2.4. Analysis of questionnaires and grouping of data 27
2.5.Results of the study 30
CONCLUSION 38
LIST OF REFERENCES 39
ANNEXES .................................... .. ................................................ .. 41
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